Global Ventures Winter 2018 edition now available

The winter edition of Global Ventures in now available on-line at https://www.sasktrade.com/public/uploads/Global%20Ventures/
Publications/2018%20GV%20winter_web.pdf
.

This issue contains a special focus on the professional services membership of the Saskatchewan Trade & Export Partnership (STEP). These companies provide the knowledge, expertise and a thorough understanding of exporting from a Saskatchewan perspective.

Check out great features on:

Saskatoon Berry Council of Canada: Saskatoon berries have been described as one of Canada’s super fruits and many people in Saskatchewan have enjoyed them in pies or as spreads. But did you know that promoting this super fruit to other markets hasn’t been an easy process? That’s where the council comes in and it’s still an ongoing process.

Wellspring Growth Systems: Employees turn to their bosses for leadership, but who do the bosses turn to? For many companies the answer is Jean-Guy LeBlanc’s Saskatoon-based company. LeBlanc, who was been employed in the corporate banking sector in England and completed a business degree at the University of Toronto, uses his knowledge to align leadership teams.

Herb, Spice and Specialty Agriculture Association: This is an association with a unique scope. It represents producers of herbs, spices and specialty agricultural products – which covers a lot of ground. Another unique aspect of the industry is that is focuses less on marketing and more on providing detailed information about production and regulations to its members.

Global Ventures is a great medium to relay timely messaging to the local business community and the network of international contacts that STEP has developed. Articles featured identify STEP members who are making a strong economic impact to the province while the publication offers provincial business leaders, stakeholders, provincial and international media as well as international contacts with timely information pertaining to Saskatchewan exports.

CLICK HERE to view the rate card for 2019.

The magazine is published by Benchmark Public Relations, one of the largest locally-owned publisher of specialty publications in the province. For more information visit http://benchmarkpr.ca/publications/.

Helping a local group plant the seeds for success

Benchmark is pleased to sponsor Regina Seedy Saturday, a local group dedicated to building community through gardening. We recently designed a new Facebook image for the group (pictured above).

Seedy Saturday is a fun community event, designed to bring together new and experienced gardeners to share information, participate in a seed exchange and purchase seeds from heirloom and heritage seed growers.

This organic group of community builders loves to collaborate and build community through conversation, community events and sharing our stories and resources, namely seeds that we save from our gardens.

For more information, visit Seedy Saturday on Facebook.

Putting on an event that hits all the right notes

We’re focusing on some final tune-ups as the 2018 Saskatchewan Music Conference (SMC) approaches. Benchmark Public Relations is the event organizer for the event, which runs Nov. 16-17 at the Saskatoon Inn.

SMC is the ultimate creative venue for developing musicians. It brings together talented music leaders, who deliver engaging sessions that allow participants to explore the depths of their creativity. This year’s conference is a partnership between the Saskatchewan Music Educators Association (a charitable, non-profit organization that promotes the development of high standards for music and music education in Saskatchewan) and Carl ORFF Canada – Saskatchewan Chapter (the Saskatchewan Orff Chapter, founded in 1989, is a branch of Carl Orff Canada. Every year, the SK Orff Chapter hosts workshops in Saskatoon and Regina).

Benchmark has helped organize the event since 2010. Some of our tasks include selecting a venue and coordinating event requirements with staff, maintaining the event website, attending regular meetings, creating the event scripts and speaking notes and securing sponsorship. This year we created a new app to make it easier for participants to find their way through the event.

Over the years, we have collaborated with music organizations such as the Saskatchewan Band Association, Saskatchewan Orchestral Association, Saskatchewan Music Festival Association and Saskatchewan Choral Federation.

Visit https://www.saskmusic.ca to register for the conference or learn more. Below, check out the Top 10 Reasons to attend the conference.

Creating a new website for PA Co-op Health Centre

Benchmark Public Relations was contracted earlier this year to create a website for the Prince Albert Co-operative Health Centre Community Clinic. We recently launched the new website: www.coophealth.com.

The organization’s old website was outdated and difficult for staff members to update. We began the process with an extensive consultation with the clinic’s staff members to determine what they were looking for in a new website. The clinic wanted us to effectively organize the content on their new website to avoid excess clutter, while making it easier for users to navigate.

We gave the site a modern look by creating it through WordPress and ensured that the clinic would have the ability to edit it themselves. After building the website, we ran a thorough training session with the clinic’s staff members and made sure they were comfortable with the software.

Below is a before-and-after shot of the website. If your organization is in need of a new website, contact us at info@benchmarkpr.ca. We will ensure that your new website captures the full value of the equity of your mission and your brand.

Before

 

After

Refresh your organization’s logo

Benchmark Public Relations can refresh your organization’s logo. Here are some logos we’ve revamped for some satisfied customers.

The logo is quite simply the visual centrepiece for your organization. It’s a visual element that can be a mark, flag, symbol or signature. Whether your logo is located on the front of your building, on a business card or as the profile picture of your various social media accounts, it’s the symbol of your business that people will identify with, even though the logo itself doesn’t include any description of your company.

CONTACT US TODAY if you’re looking to transform your logo.

Read more about how a logo plays into your company’s brand and identity